The Super IC PM, Figma's anti-PLG pricing strategy and more...

August 11, 2024

Happy Sunday!

Today marks the debut of our Newsletter and we appreciate you being here with us since the beginning. Grab a coffee and enjoy!

This week we’ll talk about:

  • How expectations over Product Managers who are Individual Contributors (IC) are continuously increasing and how to stand out in this competitive new era of highly productive professionals

  • What to do when the company you work for does not have enough data to allow data-informed decisions when building products

  • The pricing strategy of Figma, which is inherently anti-Product-led Growth

  • Examples of how cognitive biases could be employed to boost customer engagement and retention

  • Why you should run more hands-on tests when hiring a PM, instead of traditional interviews

We’d love to hear your feedback on this week’s content. Just reply back to this email and share your thoughts with us.

HIGHLIGHT OF THE WEEK
The Era of the Super IC PM

Source: created with AI

Product management is undergoing a transformation as professionals become "Super IC PMs," seamlessly blending technical knowledge with product strategy. This role allows them to tackle complex challenges with agility, ensuring strong collaboration across teams and keeping pace with fast-evolving market needs.

These Super IC PMs elevate the product development landscape by not only overseeing project execution but also contributing to long-term vision and alignment. Their unique skill set positions them as key drivers of innovation, ultimately shaping products that resonate with users and stand out in competitive markets.

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